Hisense, a global leader in consumer electronics and home appliances, has showcased its cutting-edge 116-inch UX TV at the world-leading Planica Nordic Centre in Slovenia.
“The feeling of watching on such a big screen is really unbelievable. It looks so amazing and the colours are great,” said Slovenian ski jump men’s world-record holder Domen Prevc, who landed a history-making jump at Planica in 2025.
“Hopefully one day when I have the space for this huge TV, I will definitely buy it,” he added.
The winter sports athlete gathered around the giant Hisense screen together with his ski jump teammates to watch themselves in action after a training session.
“It's really great what Hisense achieved with this television. Such a good resolution on such a huge screen, it’s crazy. You can really see every detail,” shared fellow Slovenian ski jump team member Anže Lanišek.
Unmissable emotions
Transporting you into the excitement and drama of winter sports, the UX boasts the highest-level of industry-leading colour precision.
The UX uses individual red, green, and blue MiniLEDs instead of single-colour over thousands of dimming zones, to capture those unmissable sporting emotions. Its next-gen display technology achieves colour coverage of up to 95% BT.2020, with peak brightness of 8,000 nits for bolder, richer, more precise colours.
“It’s great watching ski jumping on such a big screen, because you can see a lot of details,” highlighted current woman’s world-record holder Nika Prevc.
“It looks like we’ll have to make sure to only do good jumps,” said teammate Nika Vodan.
For more, please watch the video: https://www.youtube.com/watch?v=1YCTLiY4hlQ
Maximum immersion
Hisense’s commitment to product innovation has seen it break ahead of the pack and become the first in the industry to achieve RGB MiniLED TV mass production.
Crafted for maximum immersion, the UX offers real-time optimization of picture, sound, and scenario settings, backed by the 6.2.2 CineStage X Surround system.
With its vivid sound developed together with the Devialet, the ground-breaking UX sets new standards for captivating home entertainment.
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