從【SHAKE & SHOT-RUBBER BRIGHTENING MASK】產品標示→推論探討其[配方思路] & 何以滿足產品[主訴求]?
【SHAKE & SHOT-RUBBER BRIGHTENING MASK】的標示介紹:
STEP 01 Super Booster:
Cetyl Ethylhexanoate, PEG-8 Glyceryl Isostearate, Phenoxyethanol, Ethylhexylglycerin, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Trihydroxystearin, Silica Dimethyl Silylate, Algin, Tetrapotassium Pyrophosphate, Calcium Sulfate.
STEP 02 Brightening Liquid Ampoule:
Water, Niacinamide, Calcium Pantothenate, Sodium Ascorbyl Phosphate, Tocopheryl Acetate, Pyridoxine HCl, Sodium Starch Octenylsuccinate, Maltodextrin, Silica, Water, Hippophae Rhamnoides Fruit Extract, Glycerin, Butylene Glycol, Phenoxyethanol, Citrus Paradisi (Grapefruit) Fruit Extract, 1,2-Hexanediol, Butylene Glycol, Water, PVP, Fullerenes, Dipropylene Glycol, PEG-60 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Butylene Glycol, Coptis Japonica Extract, Cyanocobalamin.
*以上資訊來源: 產品USA官網
【標示內容-推論/探討】
※概念同[軟膜粉]配方──利用[海藻酸]與[鈣(離子)]反應→產生交聯結構(不溶於水的凝固體)→固化形成「可撕除」的軟膜敷臉→於皮膚上建構「濕潤&封閉」的微環境→促進經皮吸收率↑──並預先配置好[粉:水]比例→分[2劑]包裝,免除[秤重]程序,直接2劑相加使用即可,方便性↑;並將混合分式,轉換成「搖晃」(配合包裝瓶器造型),趣味性↑。