行銷

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行銷策略為積極發展可與市場區隔之高值化產品,朝向高附加價值的螺絲產品為主,以達出口比例逐年增加之目標,除了擁有先進的技術作為後盾,同時做好企業本身的資源整合,加速企業 E 化或 M 化,有效掌握通路市場, 國內 OEM、ODM、OBM、品牌、全球化,以打開國際通路,整合相關行銷資源,提升設計研發、量能與獨特性,強化人力資源開發能力,加速國際化及產品區隔化特色。『ABC 公司』研發團隊於 2018 年成功開發『具高負重之新型 PRS』量產技術,完全 MIT 在台加工生產,可生產與市場區隔之高值化產品,並提升團隊核心能力與利基管理,有效提高生產利潤,使『ABC 公司』品牌於市場上永續生存

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In 2018, R&D department of ABC Co., Ltd. successfully developed New PRS with higher load capacity which is absolutely processed and produced in Taiwan. It not only provides higher-value


products , increases ability to both plan team Capability and Niche Management but effectively enhances product profitability. The goal of OUR brand ABC Co., Ltd. ,is to establish the solid base for everlasting operation in the global market.


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