未來AI奪奧斯卡最佳影片獎項，對於電影產業影響

        2023年Hollywood電影產業因為生成式AI工具崛起，可能會影響相關從業人員的生計而罷工。從生成式AI之電影產業應用層面觀之，對於產業會帶來衝擊，亦帶來新的機會的可能性。透過生成式AI可實踐藝術民主化，讓每個人只要懂得運用生成式AI工具就能投入電影製作。

        若從市場發展現況觀之，AI生成影片是市場新藍海，造就Runway等AI影片生成公司崛起。就目前技術發展現況，自動生成短片已經非難事。若從電影產業而觀之，全球知名的電影節如韓國富川國際奇幻影展以及威尼斯影展紛紛設立AI單元，其背後目的是藉由設立競賽鼓勵各界運用AI製作電影，藉此促進產業孕育出更多新穎的電影表達方式。

        生成式AI投入電影影片製作前景為何，是否有機會拿下全球知名電影節獎項。Runway 的CEO Cristóbal Valenzuela在2024年10月份接受Bloomberg Screentime訪談，表示2025年生成式AI製作的影片將能贏得奧斯卡，這當然是產業的願景，就目前生成式AI影片發展現況而言，要製作高度仿真且能獲得高藝術成就的電影劇情長片，還需要解決可能會出現明顯破綻的電影畫面的美學，但短期內入圍並奪下奧斯卡短片或是技術獎項是有可能性。展望未來，隨著生成式AI技術不斷的演進，掀起新的想像空間。如果有一天，AI生成影片入圍並拿下奧斯卡最佳影片，對於產業將會衝擊性的影響，其背後衍生的議題如下：

•          AI創作突破人類想像：AI有別於人類思維模式，有可能創造出超出前所未有的電影類型的風格，延伸電影的藝術表達。

•          電影產業人員角色的轉變：電影導演、編劇、演員等傳統角色可能會發生變化，甚至產生新的職業。

•          嶄新的創作模式：由AI完全製作的電影能獲得奧斯卡最佳影片，這證明AI技術在藝術表達上獲得肯定。因此，藉由更廣泛運用AI輔助、高效率優勢參與到高品質電影的製作中，將有可能會產生更多樣性創作模式。

•   商業模式以及IP的價值：AI生成的電影將可能帶來新的商業模式，以及IP價值如何評估將會是嶄新的議題。

• 創意以及電影的定義：AI生成電影是否能夠真正觸動觀眾的情感，並且若一部電影能完全由AI製作，我們將如何定義電影，是否要重新定義以及產業樣貌將如何改變 ?

• 倫理問題：AI生成的電影可能涉及到版權、著作權等法律問題，以及深度偽造等問題。

In 2023, the Hollywood film industry faced strikes due to the rise of generative AI tools, which posed a threat to the livelihoods of related professionals. From the perspective of the application of generative AI in the film industry, it has both the potential to disrupt the industry and create new opportunities. Through generative AI, artistic democratization can be realized, allowing anyone with the knowledge of generative AI tools to participate in filmmaking.

From the perspective of the current market development, AI-generated videos represent a new blue ocean in the market, leading to the rise of companies like Runway. With the current state of technological development, automatic generation of short films is no longer difficult. Looking at the film industry, globally renowned film festivals such as the Bucheon International Fantastic Film Festival in South Korea and the Venice Film Festival have established AI units. The purpose behind this is to encourage the use of AI in filmmaking through competitions, thereby promoting the industry to cultivate more novel forms of cinematic expression.

What is the future of generative AI in filmmaking? Is there a possibility of winning awards at globally renowned film festivals? Cristóbal Valenzuela, CEO of Runway, stated in a Bloomberg Screentime interview in October 2024 that films made with generative AI will be able to win Oscars in 2025. This is certainly a vision for the industry, but based on the current development of generative AI films, creating feature-length films with high-fidelity and high artistic achievement still requires solving the aesthetic issues of potentially obvious flaws in the film images. However, it is possible to be nominated for and win Oscar short films or technical awards in the short term. Looking to the future, as generative AI technology continues to evolve, it will open up new imaginative spaces. If one day, AI-generated films are nominated for and win the Academy Award for Best Picture, the impact on the industry will be disruptive. The underlying issues arising from this include:

• AI creation breaks through human imagination: AI, with a different thinking mode from humans, has the potential to create film styles that go beyond previous imagination, extending the artistic expression of film.
• Transformation of roles in the film industry: Traditional roles such as film directors, screenwriters, and actors may change, and even new professions may emerge.
• New creative models: The fact that a film entirely made by AI can win the Academy Award for Best Picture proves that AI technology has been affirmed in artistic expression. Therefore, by more widely using AI to assist and participate in the production of high-quality films with high efficiency, it will be possible to produce more diverse creative models.
• Business models and IP value: AI-generated films may bring about new business models, and how to evaluate IP value will be a new issue.
• The definition of creativity and film: Can AI-generated films truly touch the audience's emotions? And if a film can be entirely made by AI, how will we define film? Should we redefine it, and how will the industry landscape change?
• Ethical issues: AI-generated films may involve legal issues such as copyright and authorship, as well as deepfake issues.